African low-cost airline, fastjet, introduced an enhanced value-based Fare Family structure this week (May 8), available to customers across all its channels.
Until recently, customers had a choice of two types of fares, Value and Value Plus. The new offering now includes Value Flex and a revamped Value Plus with additional new benefits included with each fare.
The entry-level Value fares include a baggage allowance plus the opportunity to change bookings, with a change fee and fare difference where applicable.
The new Value Flex fares offer customers the same baggage allowance as the Value fares, plus extra flexibility when it comes to changing travel plans, with two no-fee changes permitted at any time prior to travel.
The Value Plus fares now include unlimited no-fee changes, refundability and two pieces of checked baggage with a combined weight of 32kg.
These fares represent a premium offering that the airline is introducing in response to customer feedback.
Nunurai Ndawana, fastjet Zimbabwe spokesperson, said: “In this ever-changing environment, our customers are always looking for solutions that give them the most value and flexibility. We believe this new fare family will provide our customers with choice in managing their bookings.”
Speaking at Africa’s Travel Indaba, Vivian Ruwuya, fastjet Zimbabwe Chief Commercial Officer commented: “We are thrilled to introduce our enhanced fare family across our network of flights. We recognise that travel plans can change at short notice. Our customers want flexibility when they book with fastjet, and through our new fare family we have provided them with exactly that, plus more.
“In addition to enhancing choice and flexibility, we remain committed to offering value. New return fares, which are now available for booking, further reduce the cost of our lowest fares, acting as a catalyst to encourage more people to fly across our network. This new enhancement will bring lower fares on offer that our customers can take advantage of and book,” concluded Ruwuya.
The fare products are available for booking through the fastjet website, mobile app, call centre, fastjet sales shop, airport ticket sales desks and through the airline’s authorised travel partners.
