Last week we wanted to know what you thought about the future of trade shows.
The results were in favour of the continuation of in-person trade shows rather than extending the COVID19 trend of virtual shows. See the results below:
Q: With World Travel Market London (November 9-11) and IBTM Barcelona (December 1-3) going virtual this year, do you believe physical attendance at global travel trade shows is a thing of the past?
|
No – it’s key for relationships, networking and showcasing new products. |
44% |
|
Maybe – some shows could be held virtually but the big ones are still worth it. |
30% |
|
Yes – it’s no longer worth the expense and the travelling. |
26% |
This week we ask about the realities of accommodating the domestic market through pricing structures. Interact with our poll on the right hand side of the news feed and let us know your thoughts in the comment section.
The Minister of Tourism, Mmamoloko Kubayi-Ngubane, has announced that suppliers need to introduce dual pricing (for domestic and international tourists).
Is dual pricing for domestic and international tourists a realistic option?
- Yes – we have always offered reduced SADC rates
- It depends – it may be realistic in the short-term but it is not sustainable
- No – our product offering is tailored exclusively to the international market
