This week’s comment comes from Margi Biggs, who had this to say in response to Martin Wiest’s column:
“This is clearly the philosophy to adopt in order to ensure real growth. However, for as long as the number of visitors is the measurement tool by which we measure growth, rather than revenue, we will not be able to carry this out, as it does not serve the 'number growth model'.”
Interaction with our readers is an exciting part of what we do at Tourism Update. Reading comments on articles, seeing likes and shares on social media and getting feedback emails are constant reminders of the passionate audience we serve.
Look out for posts and articles with the hashtag #LetsGrowTourism to support this initiative and, most importantly, keep the communications coming.