InterContinental Hotels Group (IHG) will expand its presence in sub-Saharan Africa with the roll-out of multiple franchise hotels over the next ten years.
This comes after the signing of a Master Development Agreement with Valor Hospitality Partners Africa, and will see the brand expanding into countries such as South Africa, Botswana, Mozambique, Mauritius, Ethiopia, Zambia and Kenya.
Valor Hospitality Partners Africa is a subsidiary of Valor Hospitality Partners Global, and manages and asset-manages projects across America, the UK, Middle East, South Africa and South East Asia. IHG currently operate hotels with Valor Hospitality Partners in America and the UK.
IHG MD, India, Middle East and Africa, Pascal Gauvin, said at the announcement: “This signing is in line with our growth ambition in the region and will add approximately 1 000 rooms to our portfolio in the African continent, primarily in the midscale segment and select hotels in upscale and luxury segments. This will allow us to cater for the increasing number of diverse domestic and international travellers looking for quality branded accommodation in Africa.”
IHG currently had 26 operating hotels across eight countries in Africa, and was looking at expanding its presence further by close to 40% in the next three to five years, added Gauvin.
“With the new brands IHG has added in recent months, this agreement presents us with a unique opportunity to provide a range of high-quality branded accommodation options to suit the evolving needs of guests travelling to Africa,” concluded Graham Wood, MD of Valor Hospitality Partners Africa.